Beyonce x Ivy Park x Elle Magazine

Beyonce revealed exclusively through Elle Magazine that she is releasing an Athletic Leisure line called Ivy Park. The line is not a collaboration with another designer – it is strictly Beyonce. She has created the line through a joint venture with Sir Phillip Green, the owner of Arcadia group who also own Top Shop. The line will be sold at Top Shop, Nordstroms, Net-a-Porter and of course on their website http://www.ivypark.com. I for one am very excited because i live for athletic leisure wear!

See images and watch full ad below.

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